PPC or Pay-Per-Click Demystified! In previous posts, I’ve talked a bunch about how you need PPC. You know, pay-per-click. If you’re a dentist or an entrepreneur, I have definitely targeted you as someone that needs to get on the bandwagon ASAP. But I...
There isn’t enough Dental PPC in the world to overcome people’s fear of dentists as it is. They think that the dentist is going to hurt them. They also think that the dentist is going to charge them a lot of money. And they think that the dentist is going...
I feel like this question has been asked for eons. “To PPC or not to PPC, that is the question.” Okay, maybe not that long, but it still feels like it’s been asked a lot. The truth is, the answer is easy: You should use PPC ads if you want them to...
In business, there is a saying that goes “the money is in the list.” That may be true, but it’s not as simple as just compiling a list of potential customers and then spamming them with your sales pitch. Lead generation requires effort and thought...
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